Culture shapes business. People shape culture. Artists shape change. We exist to weave artistry and scientific discovery into a growth triple play for business: Creativity, Culture Analytics, and Purpose-rich Human Experiences.

OUR GOAL: Artists on every innovation team, in every company, everywhere.

T A K E T H E C O U R A G E O U S I M A G I N A T I O N S U R V E Y

What’s at stake when 65% of people are disengaged at work?

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Culture

We all seek meaning in our work. This includes connecting and creating with colleagues in workplaces where we can thrive. But toxic work culture is driving people to leave their jobs. *

*MIT Sloan Management Review | January 11, 2022

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Growth

An actively disengaged workforce costs America $450 billion every year in lost productivity.* That’s the equivalent of nearly $15,000 every second.

*U.S. Bureau of Labor Statistics, 2021; Gallup 2021

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Wellbeing

Most of us will spend more of our waking life at work than anywhere else. And while steady paychecks and other perks matter, the systematic neglect of culture may be the single greatest barrier to workforce health and wellbeing.

*U.S. Bureau of Labor Statistics, 2021. World Health Organization, 2014

Culture

We all seek meaning in our work. This includes connecting and creating with colleagues in workplaces where we can thrive. But toxic work culture is driving people to leave their jobs. *

*MIT Sloan Management Review | January 11, 2022

Growth

An actively disengaged workforce costs America $450 billion every year in lost productivity.* That’s the equivalent of nearly $15,000 every second.

*U.S. Bureau of Labor Statistics, 2021; Gallup 2021

Wellbeing

Most of us will spend more of our waking life at work than anywhere else. And while steady paychecks and other perks matter, the systematic neglect of culture may be the single greatest barrier to workforce health and wellbeing.

*U.S. Bureau of Labor Statistics, 2021. World Health Organization, 2014

Building America’s creativity infrastructure for the future of work requires deep, respectful partnerships between artists, scientists and business. 

1
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Culture Analytics

Our data-supported approach uses scientific methods to visualize where there are hidden opportunities to improve workforce wellbeing and emerging opportunities to foster inclusive innovation.

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Creativity ID

We get it. Creativity can feel threatening to some. But, creativity is only dangerous if you don’t know how to use it. We are experts at ciphering through the noise to identify creativity that is likely to become new cultural and economic value.

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Future Casting

While nobody can predict the future, our work is evidence-based and defensible. We translate a broad range of research and creative work into customized coaching to equip diverse leaders with the skills they need to transform their lived experiences into future-focused strategies of Courageous Imagination.

1
—•—•—

Culture Analytics

Our data-supported approach uses scientific methods to visualize where there are hidden opportunities to improve workforce wellbeing and emerging opportunities to foster inclusive innovation.

2
—•—•—

Creativity ID

We get it. Creativity can feel threatening to some. But, creativity is only dangerous if you don’t know how to use it. We are experts at ciphering through the noise to identify creativity that is likely to become new cultural and economic value.

3
—•—•—

Future Casting

While nobody can predict the future, our work is evidence-based and defensible. We translate a broad range of research and creative work into customized coaching to equip diverse leaders with the skills they need to transform their lived experiences into future-focused strategies of Courageous Imagination.

Calling all entrepreneurs, artists, scholars, consumers, scientists, leaders and learners

We believe the Great Resignation is really America coming to life again as a country of Courageous Imagination. That’s what we are out to map, measure and make real.

Take 10 minutes to co-create this movement with us by taking the workforce census on creativity and belonging.

Cultures of Courageous Imagination build smart, savvy futures

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Navigation

In today’s world, movements spring up around ideas that are simultaneously social, economic, and tech-enabled. We help leaders and learners navigate these shifting cultural landscapes through actionable, evidence-based insights.

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Agility

Imaginator Academy meets people where they are. Validated through rigorous analysis, our unique data set of culture signals supports dynamic planning for responsibility, profitability, and sustainability.

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Culturally Responsive

Imaginator Academy is being co-created with cultural leadership from business, arts, media, economics, science, humanities, technology, public health, law, and even international diplomacy — an approach that’s as inclusive as the future we seek.

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Storytelling

Stories change the world. Data makes those stories investable and scalable. Our CU Denver base camp in the Rocky Mountains connects a global network of hi-tech/hi-touch professionals from human-centered design, experience economy, creative industries, media, and communications. All focused on working together to craft and spread narratives that humanize the future of work.

Navigation

In today’s world, movements spring up around ideas that are simultaneously social, economic, and tech-enabled. We help leaders and learners navigate these shifting cultural landscapes through actionable, evidence-based insights.

Agility

Imaginator Academy meets people where they are. Validated through rigorous analysis, our unique data set of culture signals supports dynamic planning for responsibility, profitability, and sustainability.

Culturally Responsive

Imaginator Academy is being co-created with cultural leadership from business, arts, media, economics, science, humanities, technology, public health, law, and even international diplomacy — an approach that’s as inclusive as the future we seek.

Storytelling

Stories change the world. Data makes those stories investable and scalable. Our CU Denver base camp in the Rocky Mountains connects a global network of hi-tech/hi-touch professionals from human-centered design, experience economy, creative industries, media, and communications. All focused on working together to craft and spread narratives that humanize the future of work.

Don’t miss our First Annual Imaginator Summit

Coming October 13-14, 2022 experience how to Raise Up Courageous Imagination!

This future-focused summit centers on equipping leaders and learners with actionable skills for aligning culture change with innovation. Be the first to receive sponsorship and attendance details when released. This is a companion event to the inaugural Cross-Atlantic Creativity Congress in Salzburg, Austria. A book of the proceedings of both will be published together.

The imaginators behind the movement

Meet the people and networks propelling Imaginator Academy.

Founding CU Denver Imaginators

Theo Edmonds, (he/they) – Strategy & Culture Futurism

Katherine Goodman, (she/hers) – Engineering & Human-centered Design

Sarah Engel (she/hers) – Entrepreneurship & Mission-Driven Mindsets

Research Collaborators & Advisors

Cameron Lister, (he/his) – Data Science & Visualization

Rym Ayadi, Economics & Brain Capital

Hannah M. Merseal, (she/hers) – Cognitive Neuroscience of Creativity 

Harris Eyre, Neuroscience & Brain Capital

Kristina Newman-Scott, Media Culture & Creative Economy

Hannah L. Drake, Arts & Activism

Josh Miller, Arts & Activism

Wendy Lea, Entrepreneur Ecosystems

Raymond H. Gonzales, Economic Development

Salvador Simó Algado, Social Innovation

Julia Mahfouz, Prosocial Leadership

Imaginator Academy Lead Collaborators

University of Colorado Denver

CU Denver is redefining the model of tomorrow’s public urban research university to lead to a more equitable and innovative society.

We know that, for the last 300 years, higher education was designed to meet the needs of the privileged few.

We see it differently: We strive to make education work for all. Education has the power to transform lives, expand economies, and uplift communities, and everyone must have access to these opportunities. That is why we seek to become the nation’s first equity-serving institution—an inclusive, supportive university where all can excel.

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Brain Capital Alliance

Following on from the success of the OECD Neuroscience-inspired Policy Initiative, we have launched an expanded, multi-national and multi-organisational programme. The programme focuses on neuroscience-inspired investment and public policy innovation as the two most powerful levers for change. It brings together radically diverse stakeholders spanning fields from brain science to policy, economics and finance.

Brain Capital is a new asset class which recognises brain skills and brain health as indispensable drivers of the brain economy.  The Alliance brings together world-class contributors from various backgrounds to explore approaches to building Brain Capital at societal scale.

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